Many atimes small businesses tend to think that SEO (search engine optimization) is allergic to their kind of setting! I strongly disagree with you! Local SEO services from a professional SEO Company is what you need most to break the boundaries of geography and demographics. Local SEO services can ensure that your customers find you locally, and that you’re always preeminent when customers are in your neighbourhood. Without local SEO services, your business could miss out on some of your most qualified traffic, and in turn, miss out on sales. Don’t stay under the illusion that SEO is only for big Companies, it is critical for small and local businesses too. From qualified leads to free organic traffic, there are endless benefits of SEO for small business owners. SEO is an integral part of marketing strategy of any local, national or global business! If you’d like to speak with a local SEO specialist, you can reach us, we’re a call away!
Every Local Business aspires to grow, Every Global business aspires to go Local
What do we mean by “Local SEO”?
How does SEO Company 24 attain it?
Ranking at the top of search results on search engines like Bing, Google, Yahoo, among others; demands focus on these local SEO services for your business namely:
Google my business optimization
Features of local search, Google My Business listings contain key information about businesses and they surface when people search companies near them. For instance, a quick search for “a bread shop near me” yields the following results. The listings at the top of search results make up Google’s local SEO. Searchers can see the locations of these bread shops on the above map, and clicking the results displays the bakeries’ Google My Business listings.
These listings contain key information like a company’s address, hours, website, phone number, and even images.
If you want your business to appear in Google’s local SEO, at the top of results, you need to claim and optimize your Google My Business listing. You’ll also want to keep your business name, address, and phone number (NAP) information consistent across your online listings to improve your chances of earning a top spot in results.
For more information on how you can optimize your Google My Business listing, speak to an SEO Company 24 specialist.
Local citation building
In addition to claiming your Google My Business listing, you’ll also want to build local citations. These citations contain information like your company’s name, address, phone number, and website. Citation building campaigns can help you earn local listings on sites like Bing, Yelp, Foursquare, Facebook, Apple Maps, TripAdvisor, and more. Local SEO services from companies like SEO Company 24 can ensure your citations are updated and driving relevant traffic to your website.
Keyword targeting
To rank at the top of local search results, you’ll also need to target local keywords on your website and in your site content. For instance: If a beauty products company in Virginia wants to rank in more local search results, they could optimize their page titles, meta descriptions, and site copy to include the keywords “Instant Virginia beauty products.” Targeting location-based keywords can help your business appear in more local searches so people in your area can find and contact you.
Rating and review management
For local businesses, it’s extremely important to monitor and respond to online reviews. Ratings and reviews can appear on your website, as well as third-party sites like Google My Business, Yelp, and Facebook. Positive or negative, it’s important that you reply to all reviews in order to show customers you take their needs seriously. Remember, people look at reviews before visiting local businesses, so keeping your reviews updated and responding to questions and comments will encourage more people to visit your business.
Worried about putting in the time to manage your business reviews? SEO Company is ready to help you with your reviews to keep your digital presence in tip-top shape.
Link building
Earning backlinks from other reputable, local businesses can also help to boost your local search rankings.
How do you earn links?
Start by creating valuable content that targets local keywords related to your business. If other sites like what they see, they can link back to your site in their own content.
Search engines like Google consider both the number and quality of backlinks when ranking sites. This means it’s important to have a strong backlink profile, complete with links from authority businesses in the local area.
Efficient campaign management
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If all the benefits of local SEO services have you captivated, look no further. SEO Company 24 is a full-service digital marketing agency, which means we offer much more than just local SEO. Check out a list of other services we offer:
- Professional SEO (search engine optimization)
- PPC (pay-per-click) management
- Free SEO report
- International SEO
- SEO Link building
- Web design
- Web development
All in All
SEO Company 24 is ever ready and will work with you to help you meet your marketing goals. We’ll get to know your unique business, your industry, your competition, and your most important business objectives. We won’t just be your digital marketer; we’ll be a personal representative for your digital marketing campaign. Therefore, if you’re looking to adopt a local SEO campaign for your business, we can’t wait to hear from you! Feel free to get in touch with us for a free quote, or call us for more information!